Leadership Analysis of OSIM High growth technology companies are fertile organizations for the conflicts of leadership styles. The incessant need for accelerating new product development and staying in step with customer needs on the one hand and the pressure to reduce costs often lead high tech firms to adopt transactional leadership mindsets Eppard, This gets amplified in Asian cultures where time is a very limited resource and large-scale organizations including OSIM International have a myriad of conflicting priorities Beugr, Acar, Braun,
TWG Tea has come a long way since its founding 10 years ago, says Maranda Barnes, co-founder and director of business development and corporate communications.
Compared with when it opened its first tea salon and boutique at Republic Plaza, the homegrown luxury tea brand has now expanded to include 70 outlets in 19 countries across three continents. Including distributors and e-commerce platforms, TWG Tea products are available in 42 countries. Barnes explains that many of her 3,strong staff have joined TWG Tea for a short period, only to leave for seemingly greener pastures elsewhere.
This has cost the company time and resources to recruit and train new staff. Its main purpose is to invest in staff by providing training and learning opportunities, which will be useful for a promotion or a move to a different role.
And the company has received a significant increase in positive customer Leadership styles of osim international in Singapore. Beyond that, the institute has won awards and accolades for its professional development workshops. Since its inception, the TWG Tea Institute has already conducted around workshops and training sessions for staff and partners in Singapore.
More than Singaporean staff and 60 international staff from more than 15 countries around the world have attended the institute. At TWG Tea, we want everyone to have a pleasant smile, present themselves well, have confidence when they speak and use appropriate [tea] vocabulary.
Barnes says all TWG Tea staff are required to attend the brand experience workshop, which provides basic knowledge about the history and culture of tea.
It covers only the major varieties of tea, without going too much into detail. Participants also get to partake in a tea preparation session using the TWG Tea method. The main thrust of this workshop is to help TWG Tea staff embody the brand personality.
Participants are asked to debate the importance of verbal, vocal and visual skills required of a TWG Tea staff, irrespective of whether one is at the front house or back-end of operations.
TWG Tea Institute also organises a leadership course for managers. This is open to all departments in the company — from front house to back-end operations.
The workshop aims to train leaders and identify their leadership styles, says Barnes. Some people know how to manage inexperienced people.
Others only know how to manage those who are already proficient. Bouqdib was focused on developing TWG Tea products and planning the design and layout The TWG Tea Institute invests in staff by providing training and learning opportunities, which will be useful for a promotion or a move to a different role Barnes: That left the responsibility of communicating the brand to its stakeholders with Barnes.
I could sympathise with their difficulty and stress when they were confronted by a customer. She shadowed him through many tea-tasting and appreciation sessions. She also learned about the history of tea through stories told by Bouqdib.
Barnes even wrote a book about the TWG Tea brand. Now, however, the establishment of the TWG Tea Institute should go a long way towards helping new and future staff get acquainted with the luxury tea brand.Here is the best resource for homework help with EDUCATION Leadership at The University Of Hong Kong.
Find EDUCATION study guides, notes, and Find Study Resources. OSIM - Leadership. No description by sammi Lai on 14 March Tweet. Comments (0) OSIM International Limited is now a global leader in branded healthy lifestyle products.
Four focus areas: Factors affecting the leadership styles Type of the workforce - skilled or unskilled Personality of the leader Group personality. "Leadership Styles Of Osim International" Essays and Research Papers Leadership Styles Of Osim International OSIM International Limited is a large multinational corporation operating in 28 countries.
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May 05, · Leadership Analysis of OSIM High growth technology companies are fertile organizations for the conflicts of leadership styles.
The incessant need for accelerating new product development and staying in step with customer needs on the one hand and the pressure to reduce costs often lead high tech firms to adopt transactional leadership mindsets.